Make content you are actually proud of.
The best branded content does not feel like an ad. Here is how we think about it.
- GenZ Studio team
guidelines
Create like nobody is watching.
Be yourself Film in your usual environment. Use your natural voice. Your audience follows you for a reason.
Integrate naturally The product fits into your content. Your content does not change to fit the product.
Mention once or twice One genuine mention lands harder than five forced ones.
Disclose always Include the paid partnership disclosure as required. It is not optional and it protects you.
guidelines
Things that kill good content.
No scripts If it sounds like you are reading, start again.
No hard selling You are not a salesperson. Do not talk like one.
No competitor content During an active exclusivity window, keep it clean.
Do not delete Keep the post up for at least 30 days after publishing.
